Fosway Group Recognizes SmartRecruiters as a Strategic Leader in the Fosway 9-Grid™ for Talent Acquisition

Leading European analyst firm recognizes SmartRecruiters for global enterprise capabilities and market expansion

San Francisco – April 29, 2021 – SmartRecruiters announced today that it has been recognized as a Strategic Leader, the highest category rating, in the 2021 Fosway 9-Grid™ for Talent Acquisition.

The Fosway 9-Grid™, EMEA’s only market analysis model for Next Generation HR, Talent and Learning, is based on 25 years of independent research and rates providers on five dimensions: Performance, Potential, Market Presence, Total Cost of Ownership and Future Trajectories across the market.

David Wilson, CEO of Fosway said, “In our 9-Grid™ for Talent Acquisition last year there were no Strategic Leaders. SmartRecruiters’ continued growth in Europe as well as its commitment to innovation – particularly against a backdrop of real turmoil in recruitment as a result of COVID-19 – demonstrates real strides forward, both for them as a provider in the market, and for the talent acquisition market as a whole.”

By definition, Strategic Leaders provide a strong suite of capability and highlight a very good track record of enterprise win rate, customer delivery and advocacy. The following factors influenced SmartRecruiters ranking: consistently high levels of customer satisfaction, a platform with a robust set of core features, and a proven track record of winning global enterprise deals. SmartRecruiters closed a record year in 2020 with a 9.2/10 CSAT score, +43 in-product NPS, and 50% year-over-year business growth. SmartRecruiters also added 200 new global enterprise customers representing a variety of industries including retail, government, health care, manufacturing and tech.

“We are honored to be recognized as a Strategic Leader in the Fosway 9-Grid™ for Talent Acquisition,” said Jerome Ternynck, Founder & CEO of SmartRecruiters. “While 2020 was a challenging year, many companies leveraged the lower hiring volumes to accelerate digital transformation in recruiting. Specifically by replacing outdated technology with modern talent acquisition suites that bring the necessary efficiency and automation needed to help companies hire the best talent at scale in the new world of work.”

SmartRecruiters spent 2020 helping companies pivot and thrive in remote hiring. SmartRecruiters R&D teams quickly innovated and launched a new platform for remote hiring with the collaborative tools needed for teams to succeed. By the end of the year, SmartRecruiters shipped 150 new product features such as the Internal Mobility Portal to hire internal talent, Remote Jobs posting feature, Workflows and Tasks to stay on top of recruiting tasks, SmartMessage text recruiting to reach candidates on the go, SmartPal recruiting chatbot to automate repetitive work, SmartJobs advertising as a service, video interview integrations, and more. The company is proud to share that in the annual customer survey, 9 out of 10 users say SmartRecruiters improved their ability to hire remotely.

Used by 4,000+ brands globally to attract, select, and hire top talent, SmartRecruiters offers a modern enterprise-grade talent acquisition platform with comprehensive recruitment marketing & candidate engagement capabilities, meeting the needs of recruiting and HR operation professionals from source to hire.

The Fosway report is available for download at

About SmartRecruiters
As a global leader in enterprise recruitment software, SmartRecruiters offers a cloud-based global Talent Acquisition Suite that allows teams to attract, select, and hire the best talent. 4,000 companies worldwide rely on SmartRecruiters to achieve hiring success—including brands like Bosch, LinkedIn, Skechers, and Visa—using recruitment marketing, CRM, AI, ATS, and a marketplace of 600+ connected vendors all within one scalable platform.

True to its mission of connecting people to jobs at scale, SmartRecruiters was recognized by Forbes as one of the Best Employers in 2020. For more information, visit or follow @SmartRecruiters on Twitter or LinkedIn.

About Fosway 9-Grid™
Fosway Group is Europe’s #1 HR Industry Analyst. The Fosway 9-Grid™ provides a unique assessment of the principal learning and talent supply options available to organisations in EMEA. Now in its sixth year, the analysis is based on extensive independent research and insights from Fosway’s Corporate Research Network of over 250 customer organisations, including BP, HSBC, PwC, RBS, Sanofi, Shell and Vodafone. Visit the Fosway website at for more information on Fosway Group’s research and services.

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